As we launch into the new year, many small business owners begin thinking about future growth and expansion. And with that comes the question of commercial space, whether it be office space, retail space or warehouse space.
As a small business owner, you know that one of the essential responsibilities you carry is to drive new sales. You may have a hired sales person, you might partner with a marketing expert, but in a small firm the owner is almost always a key sales driver as well.
The field of marketing has rapidly become one of the most complex disciplines facing small business owners. In the past, the options were limited and the choices relatively obvious.